Following on from Practicology's Digital Tipping Points conference in July, we have published videos of all our speakers' presentations.
Dreams CEO Mike Logue, Monsoon Accessorize's John Bovill and Hobbycraft's Customer Development Director Katherine Paterson delivered keynote presentations to the ecommerce and multichannel professionals in attendance. To watch these presentations along with six others from the conference, please follow the links under the images below.
Keep an eye on our website for details of future events and conferences.
Dreams CEO, Mike Logue, tells the story of the first two successful years of his turnaround programme, focussing on improving product, and online and offline customer experience. Watch on our YouTube channel.
John Bovill outlines Monsoon Accessorize's big data project, explaining how it will ultimately drive better decision-making and improve customer experience. Watch on our YouTube channel.
Hobbycraft's Katherine Paterson explains the success of her organisation's loyalty program, Hobbycraft Club. Watch on our YouTube channel.
Practicology's Martin Newman outlines the Customer Mix framework that retailers can use to develop a more customer-centric strategy. Watch on our YouTube channel.
Practicology's Joanna Perry and Jeremy Wilson explain the developments that UK retailers are investing in to improve their omnichannel customer experience. Watch on our YouTube channel.
Practicology's Will Dymott explains how TM Lewin leveraged customer data analysis to optimise its promotional and discounting strategy. Watch on our YouTube channel.
SAP's Roland Van Breukelen explains how the most forward-thinking businesses use technology and digital business models to disrupt traditional industries. Watch on our YouTube channel.
Practicology's Nupur Manchanda chairs a digital transformation panel with Joe Irons from Paperchase and David Williams from Deckers Brands. Watch on our YouTube channel.
Practicology's Martin Newman interviews Andy Harding about his time as CCO at House of Fraser. Watch on our YouTube channel.