Blog : [Our] thinking

Behind the scenes at the Retail Week Hackathon 2015

September 16th by Joanna Perry

The Retail Week Hackathon 2015 has just taken place over 24 hours with a hands-free kitchen concierge device emerging as the winner. Practicology CEO Martin Newman was delighted to be involved in the…


My thoughts after spending six months reviewing retailers' email marketing

September 2nd by Francesca Douglas

Last month saw the release of our Customer Communications Report; a compilation of the best examples and recommendations that emerged from tracking the email marketing received from 77 retailers spanning a…


How EU data protection law changes will impact retailers

August 27th by Francesca Douglas

You may not know it, but 2015 is a big year for retailers due to changes to EU data protection regulations. The new digital era we are in has cemented views that the current EU Data Protection Directive,…


The Dandy Lab brings its high-tech menswear pop-up to Spitalfields

August 14th by Francesca Douglas

Following our recent blog on pop-ups in department stores, we've visited the newly opened The Dandy Lab in London's Spitalfields to examine how the pop-up concept works when fashion is fused with…


Winser London latest to follow department store pop-up trend

August 3rd by Francesca Douglas

"As businesses, we need to offer virtual and real shopping environments to entice and engage the 21st century customer." - Kim Winser, Forbes 28th May 2015. The above quote comes from a Forbes…


Cross-border ecommerce event write-up

July 3rd by Francesca Douglas

Cross-border ecommerce was the focus of Practicology's latest Ecommerce UK event, held at the Ham Yard Hotel in Soho.  Around 100 attendees came along to hear our speakers share their experiences and…



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Omnichannel CX Report 2017

We've ranked 30 UK retailers based on the cross-channel customer experience that they deliver. See who ranked where, and understand how retailers could better support their omnichannel customers.


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