Careers : [With] Practicology

As a fast-growing ecommerce consultancy – with offices in London, Melbourne, Sydney and Hong Kong – we are always on the lookout for experienced and talented people to join our team. More details on particular roles we are currently recruiting for are shown below. However, we also accept speculative applications from experienced retailers who would like to further their ecommerce careers in a unique consultancy.

If you are interested in working across some truly exciting projects with the best people in the business, then get in touch with us at careers@practicology.com

SEO Specialist - Sydney

The Role

Practicology is searching for a Digital Marketing Specialist and SEO guru to join our growing Organic Marketing team. Reporting to our Head SEO Consultant, you will be the subject matter expert on all current SEO in our Sydney office ensuring that the latest best practices and guidelines are up-to-date in the business. With the ever changing search landscape in addition to the exciting challenge of managing and working on a multitude of client varieties, this role is open to an individual who relishes in being able to develop new approaches and think out of the box to execute SEO best practices.

Key Responsibilities

    • Defining and executing SEO strategies across client websites including providing competitor insights, on and off-page technical audits and implementation troubleshooting.
    • Managing end-to-end optimisations include meta data, content, on-page technical, site architecture, link hygiene, site speed and more. 
    • Working closely to our content team to amplify content strategies and provide on-page optimisation recommendations. 
    • Provide regular data insights to help identify new opportunities for traffic growth. 
    • Manage relationships with clients and developers in implementing recommendations.
    • Oversee monthly and quarterly reports.

 

Skills and Experience

    • 3+ years in SEO (experience in retail preferred).
    • Agency experience is preferable.
    • Strong technical knowledge including performing on-page technical audits and troubleshooting canonicalisations, URL structures, site architecture, sitemaps, robots.txt and redirects.
    • Strong HTML and Website Architecture knowledge.
    • Experience with relevant SEO tools required to execute a strategy (aHrefs, SEMRush, AWRCloud, Screaming Frog etc.)
    • CMS knowledge (Magento, Shopify, Silver stripe, WordPress etc.)
    • Proficient in Excel, Word and PowerPoint.
    • Strong knowledge of Google Analytics and Search Console and data analysis (certifications are a bonus).
    • Strong client-facing, presenting and communications skills and was as time management and organisation.
    • Understanding of Google algorithm updates and experience/knowledge in handling penalties.
    • Strong analytical skills and attention to detail.

 

Location: Melbourne Office.



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